Industry News - June, 2009

Novae Group plc (“Novae” or the “Company”)
 
Rights Issue update
 
Further to its announcement on 28 March 2006 of a scheme of arrangement, formation and capitalisation of an FSA-regulated insurance company and fully underwritten Rights Issue, the Company announces that Provisional Allotment Letters are today being despatched to Qualifying Shareholders.
 
Under the terms of the Rights Issue, holders of Novae Shares on the register of me... more...

According to research the challenge for financial services marketing programmes, in particular for banks, over the next 12 months will be to restore trust from consumers in the wake of the rocky economic period.
 
In a poll of 1,962 consumers by Harris Interactive UK, retail financial services, investment and insurance were all identified as industries least likely “to ... more...

New direct insurance brand Zurich Connect will launch its insurance marketing campaign this week with a television ad featuring two animated cartoon characters.
 
In a highly competitive space dominated by insurance comparison websites such as Gocompare.com and comparethemarket.com, the characters have been chosen to represent the two key elements of the product offering – price and quality. T... more...

The leaders of British businesses are the key to the revival of the economy, according to a new report from Deloitte. An accounting services marketing study from the firm found that the next two years will be a make or break period for UK companies.

Looking towards the future should be a priority for firms that want to thrive when the recession is over, Deloitte expl... more...

A new study by the Association of Independent Financial Advisers (AIFA) and Prudential UK has outlined changes needed in the pensions market.

The report has suggested that a number of alterations should be made by independent financial advisers (IFAs), the government and pension products providers.

Some of the suggestions can be applied to the area of financial servi... more...

Insurance customers now quick to click
 
Twenty per cent of customers look at over six insurance provider websites when buying insurance, and 65% then buy online, according to new research.
 
Global Reviews, the customer experience benchmarking company,  surveyed over 1,000 customers who had checked out their insurance online in the last twelve months.
 
They found people wanting insurance cover are increasingly web-literate, and willing to compare dif... more...

More Than insurance will be at a forthcoming search marketing seminar, run by B2B Marketing, to talk about the success of its recent SEO (search engine optimisation) and online PR campaign.

The more...

A new group has been created to help independent financial advisers (IFAs) and financial planners understand the new Life Planning model from the Kinder Institute.

The UK Life Planning group will help firms with their financial services marketing by showing them how to adapt their business model to Life Planning - which is "more appealing and more relevant", acc... more...