News Article Published:
Monday, 12 May 2008
Category:
Financial Services
Consumers are continuing to seek help from independent financial advisers (IFAs) to see them through the current "hazardous markets", according to research by Unbiased.co.uk.
During quarter one of 2008 the number of consumers making IFA enquiries rose by nearly one third (31 per cent) compared to the final quarter of 2007.
This suggests that companies have good reason to increase rather than decrease their financial services marketing to see them through the current financial difficulty.
Chief executive of Unbiased.co.uk David Elms suggested that the strong demand for IFAs is in part a result of the "unpredictable" economic conditions.
"Consumer needs are constantly changing and whole-of-market IFAs are the best-positioned of all advice types to serve these needs."
Personal retirement planning made up nearly one third of the IFA enquiries during the first three months of 2008, while investments and mortgages made up 25 per cent and 19 per cent respectively.
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